Post by Mech on Mar 22, 2004 20:02:22 GMT -5
Cold water for Coke
22.03.2004 4.51 am
www.nzherald.co.nz/latestnewsstory.cfm?storyID=3556020&thesection=business&thesubsection=latest
Coca-Cola has recalled its entire Dasani range of bottled water from the British market after levels of bromate, a potentially harmful chemical, were found to exceed legal limits.
The recall, described by Coca-Cola as a voluntary precautionary measure, could prove a serious blow to the company's efforts to break into the British market for bottled water.
It was recently criticised in British media after its disclosure that Dasani was in fact treated and purified tap water - a practice not uncommon in the bottled-water industry.
The recall of about 500,000 bottles of Dasani, which applies only to the British market, had already begun and would largely be completed within 24 hours, the company said.
- REUTERS
22.03.2004 4.51 am
www.nzherald.co.nz/latestnewsstory.cfm?storyID=3556020&thesection=business&thesubsection=latest
Coca-Cola has recalled its entire Dasani range of bottled water from the British market after levels of bromate, a potentially harmful chemical, were found to exceed legal limits.
The recall, described by Coca-Cola as a voluntary precautionary measure, could prove a serious blow to the company's efforts to break into the British market for bottled water.
It was recently criticised in British media after its disclosure that Dasani was in fact treated and purified tap water - a practice not uncommon in the bottled-water industry.
The recall of about 500,000 bottles of Dasani, which applies only to the British market, had already begun and would largely be completed within 24 hours, the company said.
- REUTERS